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The McClain Method
Welcome to The McClain Method—the podcast for interior designers who are done playing small and ready to be seen.
I’m your host, John McClain—designer, business mentor, author, and your go-to branding bestie.
This isn’t about toss pillows or paint swatches. Around here, we dive deep into the business of design—mindset, marketing, visibility, systems, and everything in between.
So if you’re ready to build a bold, profitable, and well-run business that truly reflects your brilliance...
You’re in the right place. It’s time to let it shine.
Episodes
73 episodes
73: How Breegan Jane Built a Bold Design Brand—and Landed 13 HGTV Shows
🎙️ Episode 73 — How Breegan Jane Built a Bold Design Brand—and Landed 13 HGTV ShowsIn This Episode: If you’re an interior designer dreaming of being on television, this episode is your roadmap. John McClain sits down ...
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Season 2
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Episode 73
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59:57
72: Luxury Clients Aren’t Booking You—Because You Look Budget
🎙️ Luxury Clients Aren’t Booking You—Because You Look Budget📌 Episode Summary: You say you want luxury clients… but does your brand actually look the part?In this bold and necessary solo epi...
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Season 2
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Episode 72
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32:00
71: Licensing Do's & Don'ts: 3 Specific Strategies from Meredith Heron
71: Exploring Color and Creativity: 3 Specific Strategies from Meredith HeronIn this episode of the McClain Method Podcast, host John McClain speaks with Canadian design powerhouse Meredith Heron. They discuss the importance of de...
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Season 2
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Episode 71
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54:10
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70: You’ve Got the Talent—So Why Aren’t You Profitable Yet? Part 2 with LuAnn Nigara
In episode 70 of The McClain Method Podcast, host John McClain continues his insightful conversation with Luann Nigara, a leading figure in the interior design industry. They delve into key aspects of running a successful design bus...
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Season 2
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Episode 70
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46:39
69: Get Out of Your Own Way: Lessons from LuAnn Nigara
The McClain Method Podcast Episode 69: Get Out of Your Own Way: Lessons from LuAnn NigaraIn this episode of The McClain Method Podcast, host John McClain welcomes LuAnn Nigara, a pioneer in the interior design business world. They...
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Season 2
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Episode 69
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1:00:51
68: Branding, Boldness & Brilliance: The McClain Method Podcast Debut Episode!
🎙️ Episode 68 is here, y’all! Say hello to the very first episode of the newly rebranded McClain Method Podcast — and let me just say… she’s bold, she’s brilliant, and she’s ready to take center stage. 💁♂️✨In ...
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Season 2
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Episode 68
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22:24
67: How to Create a Dream Team and Streamline Your Design Processes with Jessica Harling
67: How to Create a Dream Team and Streamline Your Design Processes with Jessica HarlingIn episode 67 of The Designer Within Podcast, host John McClain sits down with Jessica Harling, founder of Behind the Design, to discuss the essentia...
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Season 2
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Episode 67
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59:15
66: LIVE FROM KBIS! The Future of Luxury Baths: Tech Advances & Entrepreneurial Lessons with BainUltra
66: LIVE FROM KBIS! The Future of Luxury Baths: Tech Advances & Entrepreneurial Lessons with BainUltra.In this special live edition of the Designer Within Podcast recorded from the floor of KBIS 2025 in Las Vegas, host John McCla...
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Season 2
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Episode 66
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43:05
65: SEO for Designers: How to Gain 1000 New Website Visitors Fast with Barb Davids
Welcome to Episode 65 of The McClain Method Podcast, where host John McClain explores the intersection of creativity and intentional design in home and life.This episode features special guest Barb Davids, a digital marketing and SEO exp...
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Season 2
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Episode 65
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1:02:01
64: How Photorealistic Renderings Can Serve Luxury Clients & Increase Your Revenue - with Mina Duque
In this episode of The Designer Within Podcast, host John McClain chats with Mina Duque from Duke Renders about the significant impact photorealistic renderings can have on an interior design business. They delve into Mina's journey...
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Season 2
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Episode 64
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48:02
63: Live From Italy! How to Unlock Your TRUE Creative Potential & Unchain Your Past
In episode 63 of The Designer Within Podcast, recorded LIVE as he walks the streets of ever-inspiring Italy, host John McClain shares his transformative experiences from a trade show in Verona to the picturesque streets of Florence, and finally...
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Season 2
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Episode 63
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40:10
62: Mastering PR, Branding, & Marketing in the Design Industry With Jocelyn Hutt
In episode 62 of The Designer Within Podcast, hosted by John McClain, we delve into the world of brand collaborations and PR strategies. John chats with Jocelyn Hutt, a seasoned marketing and PR expert, about effective brand partnerships, story...
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Season 2
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Episode 62
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57:16
61: How to Create A True Client-Centric Design with Michael Mitchell
The Designer Within Podcast Episode 61: How to Create A True Client-Centric Design with Michael MitchellIn this episode of the Designer Within podcast, host John McClain discusses the art of creating client-centric designs with M...
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Season 2
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Episode 61
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1:00:13
60: New Year = New Priorities. Saying YES to What Serves YOU in 2025!
Designing Your Best Year: Embracing Purpose, Progress, and Peace in 2025In this episode of the Designer Within Podcast, host John McClain explores the crucial difference between being busy and being productive. He introduces t...
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Season 2
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Episode 60
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39:29
59: Building a Design Showroom, Vendor Growth, & Work/Life balance with Sara Lynn Brennan (Part 2)
In Episode 59 of the Designer Within Podcast, host John McClain continues his insightful conversation with Sarah Lynn Brennan. They delve deeper into the creation and ongoing success of Sarah's design showroom, 'All Things Home,' located in Nor...
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Season 2
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Episode 59
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42:58
58: The Power of Processes & The Journey to Design Success with Sara Lynn Brennan (Part 1)
In this episode of the 'Designer Within' podcast, John McClain interviews Sara Lynn Brennan, a successful interior designer who transitioned from being a middle and high school science teacher to running her own multi-million dollar design busi...
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Season 2
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Episode 58
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53:52
57: How to Incorporate Curated Art Into Your Design Business With Leonardo Ledesma
In this episode of The Designer Within podcast, host John McClain chats with Leonardo Ledesma, founder of Art Seen, an art advisory and curatorial service based in Los Angeles. Leonardo shares his journey from studying architecture to c...
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Season 2
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Episode 57
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47:51
56: 5 Proven Strategies to Enhance & Grow Your Design Business with Jennifer Stoner
In episode 56 of the Designer Within Podcast, host John McClain interviews acclaimed interior designer Jennifer Stoner. Jennifer shares her journey from practicing law to becoming a renowned designer with 24 years of experience. Sh...
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Season 2
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Episode 56
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1:07:41
55: Designing Your Business Framework: Contracts, Negotiations, and Global Success with Christina Richardson
In this episode of The Designer Within Podcast, host John McClain and interior designer Christina Richardson delve into the critical aspects of contracts and negotiations crucial for a successful design business. Christina shares her unique tra...
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Season 2
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Episode 55
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57:44
54: Transform Your Design Business Sustainably & Profitably with Carter Averbeck
In this episode of 'The Designer Within' podcast, host John McClain discusses sustainable practices in interior design with Carter Averbeck of Omforme Design. Carter shares his journey to sustainability, how the industry has evolved, an...
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Season 2
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Episode 54
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1:07:13
53: Balancing Business and Life: 3 Big Lessons I Have Learned In The Past Year
Balancing Business and Life: Lessons Learned as an Interior DesignerSeason 2, Episode 53In this episode of 'The Designer Within' podcast, host John McClain welcomes listeners back for the second season. John discusses the importance...
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Season 2
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Episode 53
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31:29
52: How to Fully Craft Your Client Journey: Part 2 with Brittany Farinas
How to Fully Craft Your Client Journey: Part 2 with Brittany FarinasIn the concluding episode of Season 1, John McClain celebrates the one-year anniversary of 'The Designer Within' podcast and shares exciting plans for Season 2...
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Season 1
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Episode 52
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46:08
51: Brand Perception, Authenticity and Strategy: Part 1 with with Brittany Farinas
In this engaging episode (Part 1 of 2) of the Designer Within Podcast, host John McClain welcomes Brittany Farinas, CEO, and Creative Director of House of One, to discuss her journey in the interior design world. Together, they delve into Britt...
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Season 1
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Episode 51
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37:56
50: 7 Words To Avoid In All Business Conversations & What To Use Instead
Can the words you choose truly shape your business success? Discover the transformative power of language in our 50th milestone episode of the Designer Within Podcast. I'll unveil how the words you use can either build bridges or create barrier...
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Season 1
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Episode 50
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25:55
49: The Intersection of Luxury Design & Entrepreneurship: Jamie Gasparovic on Pricing, Clients, & Confidence
What if you could turn your passion into a thriving career? This week, I sit down with Jamie Gasparovic, the visionary founder and principal designer of Studio Gaspo, to uncover the secrets behind her meteoric rise from a marketing professional...
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Season 1
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Episode 49
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50:05