The Designer Within
The Designer Within podcast is where creativity and business savvy collide, offering a fresh perspective for interior designers and innovative entrepreneurs.
Created by John McClain, a seasoned creative entrepreneur who’s faced the ups and downs of the industry, this show is all about sharing real, unfiltered insights. If you’re ready to channel the same creativity you use for your clients into your own business, then this podcast is for you.
Join us as we dive deep, reimagine success, and transform both your business and your life from the inside out.
The Designer Within
56: 5 Proven Strategies to Enhance & Grow Your Design Business with Jennifer Stoner
In episode 56 of the Designer Within Podcast, host John McClain interviews acclaimed interior designer Jennifer Stoner. Jennifer shares her journey from practicing law to becoming a renowned designer with 24 years of experience.
She discusses the importance of continuous education, networking, and building trust with clients.
Jennifer also reveals her innovative use of QR codes for project management and her post-project concierge services aimed at sustaining client relationships.
Tune in for actionable insights on blending business acumen with creative design.
00:00 Opening Thoughts & Welcome: Always Be Educating Yourself
00:19 Welcome to The Designer Within Podcast
01:32 Introducing Jennifer Stoner
02:00 John's Trip to Italy
03:27 Jennifer Stoner's Background and Career
03:59 The Importance of Contracts and Communication
06:08 Building Trust with Clients
08:05 The Intersection of Law and Design
16:18 Starting a Retail Store
19:39 The Evolution of Design Processes
30:21 Innovative Communication Strategies
33:35 Organizing Job Sites with QR Codes
34:15 Building Trust with Clients
34:34 The Importance of Continuous Learning
36:40 Networking and Trade Shows
38:38 Experimenting and Innovating in Design
44:29 Identifying Ideal Clients
49:44 Brand Collaborations and Marketing
58:08 Concierge Services for Clients
01:03:43 Conclusion and Final Thoughts
For more information on Jennifer Stoner:
Website | https://www.jenniferstonerinteriors.com/
Instagram Handle | https://www.instagram.com/jenniferstonerinteriors
Facebook |
The Vision 2025: Business Planning Session for Interior Designers is a personalized, two-hour deep dive into your business to reflect on 2024 and strategically plan for a profitable and fulfilling 2025. We’ll analyze your financial performance, project profitability, cash flow, and marketing effectiveness to uncover opportunities for growth and efficiency.
For all things John: www.johnmcclain.co
For more information on my online Courses & Coaching Program for Interior Designers, visit: https://designsuccessacademy.com/
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